Categoryonline strategy

Readability Testing Tools for Webpages and Blog Posts

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Bloggers and writers carefully weave their personal creative writing style in addition to SEO best practices and appropriate reading level guidance into their writing. Let’s tackle readability to reach a target Readability Score for a blog post. So, what is a webpage Reading Level Score? A webpage Readability Score is a numerical score that calculates how readable the content of your...

What is LinkedIn’s “Mentioned in the News” email?

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As a marketing professional and consultant working with PR firms for 15+ years, I find that one of the most exciting emails LinkedIn sends is the”Mentioned in the News” email or MITN email for short. My clients want to be seen and heard. As of August 2021, LinkedIn corporate reports that there are 744+ million members on the LinkedIn platform. Using LinkedIn to be seen and heard as...

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