A popular social media post type is the carousel. Carousels are quite easy to create on Facebook and Instagram but not as easy on LinkedIn.
Watching making a Carousel Post in LinkedIn
Watch this on YouTube for the timestamps and to ask questions in the comments.
How to create a carousel post on LinkedIn
Learn how to create the carousel post on LinkedIn. It takes a few extra steps to create carousels on LinkedIn, and this is a barrier that makes the carousel post type underutilized. That means the carousel post type is an opportunity for you!
First, remember that LinkedIn’s posts are best created as square posts, so a post with a 1:1 ratio is best. Follow LinkedIn’s suggestions to create files at 1200 x 1200 pixels.
Steps for a Carousel in LinkedIn:
- Export and create multiple square images into a single PDF.
- Next, upload the PDF as a document type on LinkedIn.
Design Tip: use an arrow in your designs to visually connect your PDF document’s multiple pages/slides/images.
Consider a PPT to Canva to LinkedIn Design Workflow
What if you want to animate your PowerPoint deck or PDF to create a video for LinkedIn advertising or autoplay posts? Watch this video and/or read my post to explore this workflow.
Additional Resources:
Here’s a video on using Canva to create a PDF for use on LinkedIn’s carousel document post type.
Happy LinkedIn Networking!
Learn more about the powerful LinkedIn networking email called “Mentioned in the News.”
