Wetransfer.com displays engaging, full-screen advertisements to users as they upload and send large files. In 2021 and 2022, this advertisement was shown on WeTransfer as part of Adobe PhotoShop’s “The World is Your Canvas” campaign.
I love this technique of using two layers and a slider to literally visualize an artist’s internal creative worldview and to overlay it onto an image of a skatepark at night.
Note: The slider is controlled by the user. The video’s audio was not part of the advertisement.
See more at: https://designertofullstack.com/best-creative-online-advertising-examples/