There's an easy fix. Instead of using the marketing email's Unsubscribe link, use Gmail's Unsubscribe functionality! Here's how.
Tips for preparing customer lists for email marketing
Ensuring you send your company's email marketing to the right customers is critical to campaign success. Here are some tips I implement.
Delete emails on swipe in Gmail app for iPhone
Ever wanted to delete your messages in Gmail on your iPhone by swiping? Yep, me too! My default swipe settings were configured to archive my messages, not to delete unwanted messages. Here are quick how-to instructions for setting deletion as your default swipe action for unwanted messages in the Gmail application on your iPhone.
Inspirational Animated GIF examples for branded HTML emails
If you're building an HTML email for a client and looking for inspiration, then you've come to the right place. Explore this round-up of my favorite email gifs.
Common SCAM and SPAM Emails
Questionable SPAM emails, contact form submissions, and even unsolicited snail mail letters are often sent to me by my web design clients. These are a few of the most common SPAM email attempts I'm asked about...and they may answer your question, too!
What is LinkedIn’s “Mentioned in the News” email?
As a marketing professional and consultant working with PR firms for 15+ years, I find that one of the most exciting emails LinkedIn sends is the”Mentioned in the News” email or MITN email for short. My clients want to be seen and heard. As of August 2021, LinkedIn corporate reports that there are 744+ million members on the LinkedIn platform. Using LinkedIn to be seen and heard as...